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REPUTATION & BRAND MANAGEMENT


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‘Near Me’-Marketing – allowing you to reach more customers!


These days, increasing numbers of customers search for local business information on their mobile devices. Data provided by Google demonstrates that 'Near Me' searches make up over 50% of all Google searches and have no sign of slowing down. Did you know that 76 per cent of all customers who use the ‘Near Me Search’ option on their smartphone visit a local business on the same day – and that 28 per cent of these visits result in purchases or signed contracts? Local searches help to drive visitors to your business, which, in turn, has a positive impact on your sales. Another advantage is that your business has immediate online visibility. This means that potential customers can connect with your company immediately through targeted searches.


Are your customers based in your locality?

Great! Then you’ve come to the right place! Consumers search online for products and services before purchasing in shops.


To do this, they use portals such as Google My Business, Apple Maps and Yelp. Wherever they search for services and products, new and existing customers will find your business with SOR Local. Having a permanent presence on all the relevant digital platforms and devices is necessary to ensure your potential clientele is aware of your locations.

Contact us today and get added to the list of more than 45 major online platforms by one of our dedicated ‘Near Me’-Marketing expert.


UPDATES IN REAL TIME


Update your information at any time for any location – in real time. Using the direct API connections to Google My Business, Facebook and many directories and navigation tools, your listings can always be updated in real time.

Protect your profiles

Your company profile is monitored daily, automatically checked, and optimised, if necessary. Improving your ranking in the Google search engine raises your company’s profile.

Suppressing duplicates

Our technology detects duplicates effectively on all of your live websites, cleans them and ensures the authenticity of every single entry.

Reporting

Track your business entries in the listings network in the integrated analytics dashboard – a feature that is offered only by SOR Digital’s 'Near Me’- Marketing cloud.


An overview of the benefits for you:


✓  New customer acquisition

✓  Optimal Google ranking/SEO relevance

✓  Social media

✓  Google MyBusiness

✓  Optimal visibility of your company profile

✓  Save time with centralised entry management

✓  Continuous maintenance

✓  Extensive online information

✓  Wide reach

✓  Protection of entries from manipulation by third parties

✓  View all ratings centrally in one place

✓  React quickly to negative reviews

✓  Entries with premium content

✓  No more incorrect or duplicated entries

✓  Publication of offers and news

IMPROVE YOUR CUSTOMER RELATIONSHIPS AND INCREASE YOUR SALES

Online reviews, both positive and negative can be seen by everyone. The same is true of your response, or lack thereof.

If customers review your products on the portals we provide, you will receive an immediate message via our software system allowing you to respond quickly. According to Google, there has been a massive increase in the use of the ‘Near Me’ search option. It also recorded a ten-fold increase in the search term ‘open near me today’. By being lackadaisical in managing your online reviews, you run the risk of losing a large number of customers eager to buy from you.

Monitoring your reputation


Reading negative feedback is not pleasant, but your response could be crucial in turning a negative review into a positive outcome. By doing this, you can show your customers that you really care by accommodating their wishes and taking the trouble to rectify your services. By using our software, you can carry out brand awareness surveys quickly and easily.

Reputation Management


However, if you fail to provide feedback to your customers, the negative reviews may deter users from visiting your business. An appropriate response to positive reviews is no less important for attracting new customers. Responses demonstrate that you have a relationship with your customer base and contribute to the positive image of your brand. As a result, interest in your business flourishes and expands your clientele.

Posts on social networks


Reach potential customers wherever they search for businesses in their geographical area: Publish news and information about your product and brand range across a variety of platforms or start special promotions and offers. Analyse consumer response from their clicks, impressions and comments.


UNDERSTAND OUR SOFTWARE IN A MINUTE


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